Synopsis
Culture Shock is a book about a movement of revolutionary businesses that are emerging into the 21st century and radically changing expectations about how businesses should behave, that are addressing some of the biggest problems of our time, and doing so in exciting, subversive and powerful new ways.
Buy the book
The most Culture Shocky thing to do, is buy the book from your local retailer! Sadly, I can’t remember the last time I didn’t buy a book from just Amazon, it’s so easy – here is the link:
Culture Shock from Amazon – hardback or Kindle
About the book
Culture Shock breaks the characteristics that the companies of this new tidal wave share into eight chapters:
- Purpose & Meaning
- Democracy & Empowerment
- Progressive People
- Conscious Leadership
- Organisational Openness
- Change Velocity
- Tech DNA
- Fair Finances
The book includes case studies of disruptive, different businesses from around the world – organisations like:
- Anonymous
- Namasté Solar
- Patagonia
- Grameen
- The New Nordic Cuisine movement
- W. L. Gore
The hope is that this book will help the reader change their own team, startup, division or whole organisation to be better suited to a radically different century.
The story behind the book
About 6 months after my Brighton TEDx talk a couple of nice people at Wiley, the global publishing firm, approached me and asked if I’d be interested in writing a book. Culture Shock can be seen as the evolution of that TEDx talk.
Will McInnes 
Sounds like a cracking idea, Will. I look forward to reading it and will try and input some crumbs of wisdom wherever possible.
Bring on the book!
Thank you so much Chris. I really appreciate your support and would love the input. Cheers.
Sounds brilliant. I shall look forward to seeing and reading more.
Thank you Neil! Your thoughts and perspective will be much appreciated.
Look forward to your progress Will.
Rgds
Jules
thanks Jules 🙂
Looking forward to this.
Brill brill brill. Looking forward to reading and commenting. Happy writing.
Thank as always Becky – you’re a wicked ally and I appreciate it.
All power tae yer elbow Will. Many ideas and thoughts to share with you.
Cheers my favourite Sussex Scot hybrid! Definitely want your ideas and perspectives.
Exciting stuff – looking forward to the process!
This sounds brilliant Will. Can’t wait to read the opening words.
Will, Awesome, I am in – anything i can offer – will do
Mark
Sounds like a great book and an amazing approach to writing it! Can’t wait to read the whole thing. Best of luck Will! x
Great stuff. Just stumbled upon this so bit late to the party. Got a lot from the Patagonia book as well as Zappos, Innocent and the like, so look forward to reading. Good luck!
Great set of ideas, just what interests me. Will keep tabs on your unfolding book. Good luck!
Will, have you read The New Capitalist Manifesto by Umair Haque or Ho Straight Lines by Alan Moore? You all seem to be in similar boats (if not one big boat).
That should be “No Straight Lines” 🙂
Good plan Will. If you haven’t already, check out “This Is Service Design Thinking” which I’ve just read – it’s a very innovative text book that was crowd sourced, peer reviewed and designed with UX principles – beautiful to read and a great example in itself of what it preaches. Great inspiration.